We have called up our good mates at The Ride Cycles, Specialized and Bridge Road Brewers and have decided to throw on a movie night!
We will be holding 2 screenings of the movie ‘The Moment’ at 6:30pm and 8:15pm at Backlots Studio, Southbank, Melbourne on the 9th MAY 2018. There is an ice cold Bridge Road Brewers beer included with every movie ticket and an entry to win one of the amazing prizes up for grabs at 8:00pm (worth over $2,000.00):
1 x Blue Dirt season pass 2018/19 (RRP $650)
2 x 2 Day shuttle passes (RRP $220)
1 x Camelbak Mule LR (RRP $220)
3 x $100 TRC Service Centre Voucher
1 x Specialized Ambush Helmet (RRP $240)
2 x Specialized Butcher tyres 29/2.3 (RRP $150)
2 x Specialized Butcher 27.5/2.6 (RRP $150)
2 x Specialized Hat (RRP $80)
Heaps more free beer (RRP $Priceless)
Doors open at 6:00pm, come and have drink with the crew before the movie. Prize giveaways at 8:00pm
THE MOMENT
All they wanted was to feel free. No rules, no sponsors, no acclaim – just the raw freedom of riding their bicycles down the unthinkable.
A moment, this moment, can only ever happen once.
FEATURING THE BIGGEST NAMES IN MOUNTAIN BIKING:
WADE SIMMONS / RICHIE SCHLEY / BRETT TIPPIE / CHRIS LAWRENCE / CHRISTIAN BEGIN / BJORN ENGA / GREG STUMP / DANGEROUS DAN COWAN / ELLADEE BROWN / THOMAS VANDERHAM / DAVE SWETLAND / GRAHAM AGASSIZ / THE DIGGER / and many more…
WHATS THE MOVIE ABOUT??
In the past 20 years, the sport of mountain biking has transformed from being a fringe activity in the outer reaches of the outdoor community, to a wildly popular sport with hundreds of millions of participants globally. From Nepal, to Macedonia, to Indonesia, it’s virtually impossible to find a place in the world that does not have a core following of mountain bikers.
But it didn’t have to be this way. In fact, in the early 90’s when our story takes place, most of the mountain bike industry was happily stuck in an insular bubble of race-centric exclusivity. Mountain biking was setting itself up to be just another action sports fad.
And then the moment happened. This film is the origin story of a small movement of mountain bikers who rose up, challenged the status quo, and changed the sport in ways that can be seen in every aspect of mountain biking today.
From technology, to media, to fashion, to the creation of a multi-billion dollar industry, this small, dedicated crew of adventure seekers from the backwoods of British Columbia, Canada, were quietly and unknowingly carving their path in history. The momentum they created from pushing themselves and their bicycles harder, steeper, and faster sent a wave into the action sports world that still has not slowed to this day.
This film is about the tipping point when freeride mountain biking became a global sports phenomenon, and the people who were passionate enough to make it happen in the face of industry adversity, injury, and heartache. This is a story that has never been told, told by the people who lived it firsthand. This is the story of the moment that changed everything.
